Perception, cognition, emotion, personality, behaviour, interpersonal relationships, social groups, development across the lifespan. Both normal functioning and psychological disorders.
How it differs from common sense
Psychology uses empirical methods — experiments, surveys, brain imaging, longitudinal studies — to test intuitions that are often wrong. Many common beliefs (venting anger releases it, people use 10% of their brain, opposites attract) are contradicted by evidence.
Subfields
Clinical, cognitive, developmental, social, neuropsychology, forensic, educational, industrial/organisational, health psychology. Each uses different methods and addresses different questions.
Psychology vs psychiatry vs psychotherapy: Psychiatry is a medical speciality — psychiatrists are medical doctors (MDs) who can prescribe medication and make diagnoses. Psychology is a research and clinical discipline — clinical psychologists (usually PhD or PsyD) provide therapy and psychological assessment but in most countries cannot prescribe medication. Psychotherapy is the practice of using psychological methods to treat mental health problems — it can be practised by psychiatrists, psychologists, or trained psychotherapists/counsellors with various levels of qualification.
Part B · the founding figures — click to explore
Key moments in psychology's history — tap a year
Select a year above to see what happened.
Part C · the major schools of thought
Part D · therapy types — what each is for
Evidence strength by condition
Therapy
Depression
Anxiety
PTSD
Personality d/o
Duration
CBT
Strong
Strong
Strong
Limited
12–20 sessions
DBT
Moderate
Moderate
Moderate
Strong (BPD)
1–2 years
EMDR
Limited
Moderate
Strong
Limited
8–20 sessions
ACT
Strong
Strong
Moderate
Moderate
12–24 sessions
Psychodynamic
Moderate
Moderate
Moderate
Strong (LT)
16–50+ sessions
Schema
Moderate
Moderate
Moderate
Strong
1–3 years
Person-centred
Moderate
Moderate
Limited
Limited
Open-ended
LT = long-term format. Evidence ratings reflect current meta-analytic consensus; individual outcomes vary. This is an educational summary, not clinical guidance.
Part E · who's who in mental health — the professional hierarchy
Psychiatrist (MD)
Medical doctor who specialised in psychiatry. Can diagnose mental disorders, prescribe medication (antidepressants, antipsychotics, mood stabilisers), and provide therapy. The highest level of medical authority in mental health.
Training: medical degree (5–6 years) + psychiatric residency (4–5 years). Can admit patients to hospital. Most appropriate for: severe mental illness (schizophrenia, bipolar disorder), medication management, complex cases.
Clinical psychologist (PhD/PsyD)
Doctoral-level specialist trained in psychological assessment, diagnosis, and therapy. Cannot prescribe medication in most countries. Strong emphasis on research and evidence-based practice.
Training: undergraduate + doctoral programme (4–7 years) + supervised clinical hours. Can diagnose using DSM/ICD. Most appropriate for: depression, anxiety, PTSD, eating disorders, personality disorders, neuropsychological assessment.
Psychotherapist / counsellor
Practises psychotherapy using psychological methods. Training and regulation varies widely by country and approach. "Psychotherapist" is not legally protected in all jurisdictions.
Training: varies from 2-year diploma to master's degree. Most appropriate for: relationship issues, life transitions, mild-moderate depression and anxiety, bereavement.
Neuropsychologist
Specialist in the relationship between brain function and behaviour. Assesses cognitive deficits from brain injury, stroke, dementia, or developmental conditions. Doctoral level.
Most appropriate for: dementia assessment, post-stroke evaluation, traumatic brain injury, ADHD and learning disorder assessment, pre-surgical neurological evaluation.
Part F · essential psychological concepts everyone should know
How often each bias type appears in everyday decisions (research-based estimates)
Bar width reflects frequency across everyday decision-making contexts, based on meta-analytic research. All biases overlap substantially.
Part G · memory — how it actually works
The memory pipeline (Atkinson-Shiffrin model)
Sensory register
Duration: <1 second (iconic) / 3–4 s (echoic) Capacity: very large Mostly unconscious
→
Working memory
Duration: 15–30 s without rehearsal Capacity: 7±2 chunks (Miller) Active, conscious processing
→
Long-term memory
Duration: potentially lifelong Capacity: effectively unlimited Encoded through rehearsal & meaning
The pipeline is not one-way: retrieval from LTM feeds back into working memory. Elaborative rehearsal (connecting new material to existing knowledge) is far more effective than maintenance rehearsal (repetition alone).
Long-term memory sub-types
Episodic
Personal events and experiences, with a sense of time and place ("mental time travel"). What you had for breakfast. Your first day at school.
General world knowledge, facts, concepts, meanings — detached from personal experience. The capital of France. What a dog is. How grammar works.
Network of concepts · stable · culturally shared
Procedural
Skills and habits — "knowing how." Riding a bike, touch-typing, driving. Largely unconscious; once consolidated, very resistant to forgetting.
Basal ganglia · cerebellum · highly robust
Prospective
Memory for future intentions — "remembering to remember." Taking medication at 8pm. Passing on a message. Often fails without external cues.
Frontal lobe · event-based vs time-based
Why memory fails — the seven sins of memory (Schacter)
Select a sin above to learn why that type of memory failure occurs.
Part H · personality — the Big Five model
The OCEAN model — drag sliders to explore trait descriptions
Move a slider to see what that trait level looks like in real life.
Key facts about the Big Five
The Big Five (or OCEAN) is the most empirically supported model of personality. Unlike MBTI, it is dimensional (not categorical), cross-culturally replicable, and strongly predictive.
Stability: traits are moderately heritable (~50%) and stable across adulthood, though gradual change occurs. People tend to become more Conscientious and Agreeable with age.
Predictive validity: Conscientiousness predicts job performance and longevity. Neuroticism predicts mental health risk. Openness predicts creative achievement.
MBTI vs Big Five: MBTI's test-retest reliability is ~50% — about half of people get a different type if retested a few weeks later. Big Five scores are stable and replicate across cultures. Use OCEAN for anything predictive; MBTI at best for casual self-reflection.
Part I · stress, arousal, and performance
The Yerkes-Dodson inverted-U: arousal vs performance
Under-aroused zone
Boredom, disengagement, poor attention. Performance is low not from overwhelm but from insufficient motivation. Common during repetitive tasks.
Optimal zone
Focused attention, appropriate urgency, high-quality output. This is also the state associated with Csikszentmihalyi's flow. The optimal point varies by task complexity.
Over-aroused zone
Anxiety, tunnel vision, executive function impairment. Stress hormones (cortisol, adrenaline) narrow attention and impair working memory — fine for running from a tiger, terrible for a job interview.
Emotion regulation strategies — how well do they actually work?
Effectiveness ratings based on meta-analytic studies. Short-term vs long-term effects often differ dramatically — notably for suppression and rumination.
Part J · emotions — what they are and how they work
Three competing theories of emotion
James-Lange (1884)
We feel emotion because we perceive our own bodily changes. "We don't tremble because we're afraid — we're afraid because we tremble." Physical state → emotional experience.
Cannon-Bard (1927)
The thalamus sends signals simultaneously to the cortex (producing subjective feeling) and the body (producing physiological response). Emotion and physiology happen together, not in sequence.
Schachter-Singer (1962)
Two-factor theory: physiological arousal + cognitive label = emotion. The same arousal can become fear, excitement, or anger depending on what we attribute it to — misattribution of arousal is common.
Constructed emotion (Barrett, 2017)
Emotions are not discrete biological programs but predictions constructed by the brain from interoceptive signals + past experience + context. Challenges Ekman's universality claim. Currently influential.
Ekman's basic emotions — tap to explore
Select an emotion above.
Part K · landmark studies in social psychology
Social psychology studies how situations shape behaviour — often far more powerfully than personality or character. The findings below are uncomfortable precisely because they reveal that "good people" reliably behave in disturbing ways under certain conditions.
Part L · test yourself
1. What is the difference between Freud's ego, id, and superego — and why is the model influential despite being scientifically unfalsifiable?
Freud's structural model divides the mind into three agencies. The id is entirely unconscious — the primitive, instinctual drives (sex and aggression primarily). It operates on the pleasure principle: immediate gratification with no regard for reality or consequences. The ego is partly conscious, partly unconscious — it mediates between the id's demands, the superego's constraints, and external reality. It operates on the reality principle, postponing gratification and navigating the real world. The superego is the internalised moral authority — parental rules, social norms, the conscience. It punishes via guilt and shame. Neurosis, in Freudian theory, results from the ego failing to manage the tensions between id and superego. The model is influential because it introduced ideas that became culturally pervasive and clinically useful as metaphors: the unconscious, repression, inner conflict, the role of childhood in adult psychology. It's scientifically problematic because it's unfalsifiable — any evidence against it can be "explained" by the theory (e.g., denying you're angry proves repression). Karl Popper used Freudian theory as his primary example of pseudoscience. Despite this, the framework generated enormous clinical practice and cultural understanding, and some core ideas (unconscious processing, the role of early relationships) have been validated by modern neuroscience even if the specific Freudian structure hasn't.
2. What is CBT and what is the core insight that makes it effective?
Cognitive Behavioural Therapy (CBT) is based on the insight that it is not events themselves that cause emotional distress, but the meaning we assign to them — our thoughts and interpretations. The core model: Situation → Thought → Emotion → Behaviour. The same situation (receiving criticism) will produce different emotions depending on the thought ("I'm worthless" vs "this is useful feedback"). CBT teaches patients to identify automatic negative thoughts, examine the evidence for and against them, and replace distorted thinking patterns with more accurate and helpful interpretations. The "behavioural" component addresses avoidance behaviours — the tendency to avoid feared situations, which provides short-term relief but long-term maintains the fear. CBT is the most extensively researched form of psychotherapy. It has strong evidence for depression, anxiety disorders, OCD, PTSD, eating disorders, and insomnia. It typically runs for 12–20 sessions and is explicitly goal-oriented and structured — unlike psychoanalytic therapies, which can run for years. It is skills-based: the goal is for patients to become their own therapist.
3. What is Maslow's hierarchy of needs, and what is the most important criticism of it?
Maslow's 1943 hierarchy proposes that human needs form a pyramid: Physiological (food, water, sleep) at the base, then Safety (security, stability), then Love/belonging (relationships, community), then Esteem (respect, achievement), then Self-actualisation (realising one's potential) at the apex. The idea: lower needs must be met before higher needs become motivating. The framework is intuitive, widely used in education, management, and therapy, and has cultural resonance. The main criticism: it is largely empirically unsupported. Cross-cultural research shows that people regularly pursue higher-order needs (connection, meaning, creativity) even when basic needs are unmet — prisoners have spiritual experiences, starving people create art, people in poverty report strong community bonds and meaning. The strict hierarchical sequencing is too rigid. Moreover, "self-actualisation" is vague and culture-specific. Maslow studied primarily healthy, successful people in constructing the theory, and later admitted his criteria for self-actualisation were based on a small, biased sample. The hierarchy is better understood as a useful heuristic than an empirically validated model.
4. What does "cognitive distortion" mean, and what are the most common ones to recognise in your own thinking?
Cognitive distortions (identified by Aaron Beck and later expanded by David Burns) are systematic errors in thinking — patterns of thought that are consistently inaccurate and negatively biased, maintaining depression and anxiety. The most important ones: All-or-nothing thinking (black-and-white, no middle ground: "I failed this one test — I'm a complete failure"). Catastrophising (assuming the worst outcome: "I'll probably lose my job and never recover"). Mind reading (assuming you know what others think without evidence: "They didn't reply — they must be angry with me"). Personalisation (taking blame for things outside your control: "My friend is in a bad mood — I must have caused it"). Should statements (rigid rules about how you or others must behave: "I should never feel anxious"). Emotional reasoning (treating feelings as facts: "I feel guilty so I must have done something wrong"). Overgeneralisation (one event becomes a universal rule: "This always happens to me"). Mental filter (dwelling on one negative detail while ignoring positives). The key insight: the mere presence of a thought or feeling doesn't mean it accurately reflects reality. Learning to notice these patterns and question them is the core skill of CBT.
5. What is the difference between classical and operant conditioning, and can you identify an example of each in everyday life?
Classical conditioning (Pavlov, Watson): learning through association. A neutral stimulus (bell) is paired with an unconditioned stimulus (food) that naturally produces a response (salivation). After repeated pairings, the neutral stimulus alone produces the response. The organism is passive — it doesn't "do" anything, it just learns an association. Everyday example: hearing a particular song that was playing during a breakup triggers sadness automatically. The song is the conditioned stimulus; the emotional state is the conditioned response. Also: anxiety when entering a dentist's waiting room (associated with past pain), or hunger triggered by the smell of a particular food associated with positive memories. Operant conditioning (Skinner): learning through consequences. Behaviour is strengthened by reinforcement (reward) or weakened by punishment. The organism is active — it learns that its behaviour has consequences. Positive reinforcement: adding something good (praise, pay) increases behaviour. Negative reinforcement: removing something bad (pain stops when you take paracetamol → you take paracetamol again) increases behaviour. Punishment decreases behaviour. Everyday examples: a slot machine (variable ratio reinforcement schedule — the most powerful for creating habitual behaviour) keeps people playing; checking social media for "likes" (variable ratio reinforcement of the checking behaviour); a child's tantrums increasing if parents give in (behaviour reinforced by getting what they want).
6. What is the Yerkes-Dodson law, and how does it explain why some stress improves performance?
The Yerkes-Dodson law (1908) describes an inverted-U relationship between arousal and performance: too little arousal produces boredom and poor performance; too much produces anxiety and deterioration; an intermediate level of arousal produces peak performance. The law has two important nuances. First, the optimal arousal level shifts depending on task complexity — simple, well-practised, or physical tasks (like sprinting) benefit from higher arousal, while complex cognitive tasks (like chess or surgery) require lower arousal to maintain focus and executive function. This is why mild pre-exam nervousness can sharpen performance while severe anxiety wrecks it. Second, the mechanism involves cortisol and norepinephrine: moderate levels sharpen attention and enhance memory consolidation (why emotionally arousing events are well-remembered), while excessive levels impair the prefrontal cortex, narrowing attention, impairing working memory, and triggering fight-flight-freeze responses that are maladaptive in modern contexts. In practical terms: moderate challenge, deadlines, and stakes improve most people's work. The trick is calibrating the level — which is individual and contextual. Anxiety reappraisal research (Alison Wood Brooks, 2014) shows that reframing "I'm anxious" as "I'm excited" — which keeps arousal high but changes valence — improves performance on tasks requiring energy.
7. What did Milgram's obedience experiments reveal, and what are the valid criticisms of them?
Stanley Milgram's 1961–62 experiments at Yale asked participants to administer increasingly severe electric shocks to a "learner" (actually a confederate) whenever they gave a wrong answer, with an authoritative experimenter instructing them to continue despite protests. In the original study, 65% of participants administered the maximum 450-volt shock — despite believing they were causing serious harm. The finding: ordinary people will cause serious harm to strangers when instructed by a legitimate authority figure in a credible institutional context. The implications for understanding atrocities (Milgram was explicitly motivated by the Holocaust and Eichmann's "just following orders" defence) were enormous. Situational forces — authority, incremental commitment, physical distance from the victim, institutional legitimacy — can override personal morality. Criticisms: (1) Demand characteristics — participants may have suspected the shocks were fake. (2) Ecological validity — the laboratory setting is highly unusual. (3) Ethics — participants showed significant psychological distress; the experiments could not be replicated today under modern ethics codes. (4) Partial debunking: Gina Perry's archival research found that Milgram's notes show participants expressed more doubt than he reported, and some versions of the experiment were discontinued. However, partial replications (using lower shock levels with full ethics consent) continue to show substantial compliance rates, suggesting the core finding is real even if the exact 65% figure may be inflated.